Text "Marketing" in purple and "The Essentials" in green text plus logo for Build a Business.

Build a Business: Marketing, The Essentials ONLINE WORKSHOP

Join Rachel Craig and Karen Macwee from Ruche Marketing who’ll be delivering Build a Business’s all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started.

Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully.

The workshop will cover:

• Understanding your customers/customer segmentation

• Building an effective marketing strategy

• Planning marketing campaigns

• Building a brand through consistent marketing

• Simple search engine optimisation (SEO) techniques

• Creating effective social media content

• Understanding PPC and display advertising

They’ll also be on hand to answer any specific marketing questions about your business.

To join this workshop you or your business needs to have a postcode within the ten GM authorities: Bolton, Bury, Oldham, Manchester, Rochdale, Salford, Stockport, Tameside, Trafford or Wigan.

You also need to be:

The owner of a business.


An aspiring entrepreneur with a business idea you want to develop.


A link to access this online workshop will be emailed to you when you have completed the online Build a Business client registration form https://formbuilder.evolutive.co.uk/formsite/form/b501b384-7171-4793-91b2-65cf83140233

Build a Business in GM Libraries is part funded by the UK Shared Prosperity Fund and managed by Manchester City Council.

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Aug 15 2024


10:00 am - 1:00 pm

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